YELP
Boston Elites Get Made Up at Mizu Salon!
Elan & Adriana Sassoon
Things got hot this past Saturday in Boston as Elites made their way to Mizu Salon in the Mandarin Oriental Hotel for an evening of beautification, bevvies, bites and beats!
Upon entrance to the sleek, modern space at Mizu, Elites had the chance to watch a transformation of our makeover contest winners Anna F, Orly M and Deepa C. Check out the before photos of our gals:
While the makeovers were taking place, Elites were treated to complimentary blowouts, hairstyles and makeup consultations with the Mizu staff and our friends at Sephora! On hand to provide a little liquid love for the event was local liquor purveyors Berkshire Mountain Distillers, serving up their signature cocktail, The Ice Pick, along with cupfuls of their delicious vodka, gin and rum! And with bartenders on hand from Drinkmaster Bartending School, the cocktails were consistently flowing! All the while, the makeovers were in progress:
Jenny N found herself loving the spread of pate and cheese provided by Sel de la Terre on Boylston Street, and cupcakes from Sugar in West Roxbury were designer for sure, with flavors like Cotton Candy, Milky Way, Pistachio, Chocolate Peanut Butter and ELEVEN more varieties of cupcakes!
Throughout the night, Andy from Wicked Good Records kept the music pumping and the mood elevated with his selection of funk, soul and dance music. Sara S was definitely loving his remix of Brittany Spears! And if that weren’t enough, Boston Photobooth was in the house, giving Elites the chance to get cute behind the curtain in their old-school style photobooth. The best part? Pics were printed on the spot and everyone took home their very own photos! And you check them all out here!
Our raffle winners Becki W, Susan J, John L and lucky plus-one Kaitlyn Z snagged tickets to Wine Riot, and Blair H‘s better half, also known as Lauren S, took home a pair of tickets to Cochon 555!
If you’re looking for photographic evidence of all the fun, check out pics posted by Trish F and the official photos snapped by Nathan E. And of course, if you’d like to add your own thoughts, jot down a few choice words here.
And those makeovers? Check out the gorgeous results:
Until we meet again, Boston!
Cheers,Leighann F
Yelp, Inc. is a Web 2.0 company that operates a social networking, user review, and local search web site of the same name. Over 10.6 million people access Yelp’s website each month, putting it in the top 100 of U.S. Internet web sites.
After an aborted start as an email recommendation service, Yelp launched its namesake web site into the San Francisco market in October 2004 under the direction of founders Jeremy Stoppelman and Russel Simmons, both of whom were early software engineering employees at PayPal. The company received $6 million in early funding from venture capital firms Mission Street, led by another former Paypal-er Max Levchin, and Bessemer Venture Partners. Additional investments were made in the amounts of $10 million by Benchmark Capital in 2006 and $15 million by DAG Ventures in 2008. Yelp expanded from its San Francisco roots to open an east coast office in Manhattan in the first half of 2008 and by introducing a Canadian-focused version of the site in 2008. Yelp currently gets about as many pageviews as it its predecessor and closest rival, Citysearch, but is growing much faster. Profitability is expected in 2009.